24 CHANNELVISION | FALL 2025 Demand is strong for both AI and unified communications, especially in the mid-market where companies are heavily focused on driving growth and boosting productivity. According to the latest Telarus Tech Trends report, UCaaS is the top-selling category among technology advisors, while AI remains the leading driver of IT investment. Intermedia, a leading provider of intelligent business communications solutions, helps partners solve two challenges for customers at once, by upgrading communications while introducing safe, practical AI into customers’ daily workflows. “Many organizations, especially smaller ones, are struggling to implement AI and drive meaningful ROI,” explained Brian Gregory, Intermedia senior director of product marketing. “Intermedia helps businesses unlock their full potential, with practical AI-powered features that simplify workflows and elevate customer interactions.” Intermedia delivers everything businesses expect in a UCaaS platform and provides the tools that partners need to be successful. This includes vertical integrations, embedded Teams functionality, omnichannel contact center, archiving and more. But its true differentiator is its embedded AI enhancements which streamline workflows and reduce administrative tasks. • AI Meeting Recap uses AI to deliver powerful post-meeting summaries, action items and transcripts. It automatically transcribes meetings and delivers clear, AI-generated summaries, action items and key topics. And since the tool is easy to use, it eliminates the need for workers to use third-party tools – reducing shadow IT and boosting security. • AI Call Insights delivers AI-generated call summaries, key topics and discussion points, call sentiment and topics discussed, as well as a full transcription. AI Call Insights helps sales, support and service teams act on real conversations and enables managers to monitor call quality and performance at scale. • AI Receptionist (coming soon) uses natural language processing to greet visitors, answer questions, schedule appointments, route calls and manage messages. AI receptionist integrates with business systems such as calendars, knowledge bases and CRM systems to enhance productivity and improve customer experience by automating routine tasks while allowing human staff to focus on higher-value work. • AI Topics & Trends (coming soon) gives managers deep visibility into customer calls, conversational themes and sentiment trends across different teams and time periods. Intermedia also ensures security and compliance, which is a growing concern among IT leaders – and increasingly, a dealbreaker when adopting AI solutions. According to Gartner, AI regulatory violations will result in a 30 percent increase in legal disputes by 2028. And yet, only 23 percent of IT leaders are very confident in their organization’s ability to manage security and governance components when rolling out gen AI tools. Seize the UCaaS Opportunity With pandemic-era contracts coming up for renewal, now is the ideal time for partners to deliver modern, communications solutions that are equipped with the latest AI-driven features. Intermedia makes it simple, with a flexible partner program that supports service providers, resellers, VARs, MSPs and advisors – along with expert support, extensive sales and marketing tools and growth-aligned incentives. o Intermedia is a Bronze sponsor of CVxEXPO25 in Glendale. Meet the team in booth 5010, and catch senior carrier manager Mitch Adams in the AI Demo Café on Tuesday, Nov. 4. Raising the Bar for UCaaS By Gerald Baldino Brian Gregory Intermedia senior director of product marketing Intermedia delivers AI-powered communications for the next era of business collaboration CORE COMMUNICATIONS
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