video conferencing in the future. This type of AI uses algorithms to understand, analyze and reconstruct visual inputs from image or video data. This has several innovative use cases for meetings: • Optimized framing: CV can help participants stay in their cameras’ frame when presenting to colleagues and customers. By automatically tracking the speaker’s movements, the system keeps you centered in your video to eliminate unwanted distractions. In addition, multiple cameras in a room can now work together by switching cameras views to focus on the active speaker. The result? A cinematic video experience that follows the conversation from one speaker to the next. • Adaptive tracking: For meetings with multiple speakers, CV programs can ensure everyone is equally represented on screen. During webinars, cameras can adaptively track speakers as they move across the room or auditorium stage, ensuring that they’re always in everyone’s view. • Immersive presentations: Virtual presentations are challenging in hybrid settings. CV allows presenters to deliver more immersive content by automatically screen sharing in front of presentation materials. • Meeting zones: AI will soon use machine learning to automatically learn and frame your space based on predefined boundaries. This will ensure that distraction from passers-by are removed from the meeting in glass-walled rooms or open space. 4. Productivity Analytics People spend a lot of time in meetings these days. So, it’s important for organizations to ensure that time is well spent on valueadded activities and core business processes. Fortunately, AI-powered solutions are helping businesses capture meeting data and leverage it to their advantage. AI enhances data collection and offers users the power to evaluate key metrics. For example, platforms can record time spent on certain agenda items and activities, back-to-back meetings, and other real-time insights that can be delivered directly to employees to help improve their productivity. In truth, we are only scratching the surface when it comes to what AI can bring to the table. But, with the video conferencing market expected to double by 2030, it’s safe to say that AI-powered meetings will be a major asset for years to come. o Robyn Rawlings is director of campaigns & content marketing for Webex by Cisco. 53 JULY - AUGUST 2023 | CHANNELVISION
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