CV_Playbook_22_2

Today’s SMB (small to medium-sized business) faces way too many challenges. Whether it’s related to issues from the pandemic, supply chain shortages, economic downturn or poor decision-making, many companies have been left reeling in recent times. Factor in the ever-present threat of hackers and other malicious bad actors targeting one’s operations, and the threat of disaster only grows. That’s right – ransomware, spyware and other sophisticated cyberattacks are no longer the exclusive problem of the “big guys.” According to data presented by the U.S. Department of Homeland Security, an estimated 50 to 70 percent of all ransomware attacks are actually made against today’s SMB, which traditionally has fewer resources to either address or absorb such a strike. And when cashflow, reputation and success hinges on preventing downtime, these types of breaches can have devastating consequences. Companies need a plan to account for common mistakes such as credential sharing and poor password creation, elements the majority of SMBs do not have a handle on. For smaller organizations, the harsh reality of passwords is that nearly half of all workers choose their login credentials based on “personal information, meanings and memories,” per NordPass, while less than one-third of staffers create a unique password when setting or resetting their credentials. It’s common for employees to use the same login across multiple accounts, and password-sharing among employees abounds. Meanwhile, according to LastPass, staff can spend as many as six hours per week either verifying identity or managing logins, and as many as 85 passwords are often employed per worker. The answer for many companies is to go completely, 100 percent passwordless. By Brady Hicks A guide to taking SMBs passwordless FORGET PASSWORDS THE CHANNEL MANAGER’S PLAYBOOK 16

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