CV_Playbook_24

CONTENTS Martin Vilaboy Editor-in-Chief martin@bekabusinessmedia.com Brady Hicks Contributing Editor brady@bekabusinessmedia.com Gerald Baldino Contributing Editor gerald@bekabusinessmedia.com Percy Zamora Art Director percy@bekabusinessmedia.com Rob Schubel Digital Manager rob@bekabusinessmedia.com Jen Vilaboy Ad Production Director jen@bekabusinessmedia.com Berge Kaprelian Group Publisher berge@bekabusinessmedia.com (480) 503-0770 Michael Burns National Account Executive michael@bekabusinessmedia.com (262) 993-9116 Beka Business Media Berge Kaprelian President and CEO Corporate Headquarters 10115 E Bell Road, Suite 107 – #517 Scottsdale, Arizona 85260 Voice: 480.503.0770 Email: berge@bekabusinessmedia.com ADVERTISER INDEX AireSpring (www.airespring.com) 13 C3 Complete (www.c3cloud.com) 31 CELLSMART (cellsmart.io) 15 Clarus Communications (www.clarusco.com) 2 ConectUS Wireless (www.conectUS.com) 7 CVxEXPO24 (www.cvxexpo.com) 29 FaxSIPit (www.faxsipit.com) 30 Granite Telecommunications (www.granitenet.com) 21 Intermedia (www.intermedia.com) 19 Nextiva (www.nextiva.com) 23 NHC (nhcgrp.com) Back cover QuestBlue (questblue.com) 9 Ritalia Funding (ritaliafinding.com) 27 Snom (snomamerica.com) 3 Telarus (www.telarus.com) 16-17 Telesystem (www.telesystem.com) 5 Windstream Enterprise (www.windstreamenterprise.com) 11 Disclaimer: This index is provided as a free service to our advertisers. Every effort is made for accuracy, but we cannot be held liable for any errors or omissions. THE CHANNEL MANAGER’S PLAYBOOK 6 A Place for AI AI & automation close contact center ‘soft skills’ disconnect By Martin Vilaboy 12 A Responsible Approach to AI Overcoming skepticism and building customer trust By Rebecca Jones 18 Meeting Intelligence How AI can uplift the video conferencing experience By Robyn Rawlings 24 Conversational Starters Mosaicx’s co-sales program provides agents with an entry into AI By Martin Vilaboy 26 AI ICYMI Volume 18: AI & the Channel © 2024 Beka Business Media, All rights reserved. Reproduction in whole or in any form or medium without express written permission of Beka Business Media is prohibited. ChannelVision and the ChannelVision logo are trademarks of Beka Business Media 4

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