INCOMPAS_SG_FALL2025

16 THE INCOMPAS SHOW I NOVEMBER 2 - 4, 2025 NOVEMBER 2-4, 2025 THE 2025 11:30 a.m.–1:00 p.m. Attendee Lunch Tampa Bay Ballroom 5 1:00 p.m.–4:00 p.m. Specialty Coffee INCOMPAS Bar - Tampa Bay Ballroom 5 Sponsored by 1:30 p.m.–4:15 p.m. Marketing Workshop Tampa Bay Ballroom 1 1:30 p.m.–2:00 p.m. Marketing’s New Blueprint: Balancing AI, Automation and Authenticity The rules of marketing are being rewritten, and everyone—from C-level executives to new professionals—needs a new playbook. Kicking off our marketing workshop, this panel will cut through the noise and put you on the right track for navigating the future. Our experts will outline the challenges modern marketing professionals face, debunk the myths that may be holding you back and provide insights on what the future holds. Following this panel discussion, each speaker will lead an interactive workshop designed to provide you with strategies and tactics that drive results at every level of your organization. Moderator: Keith Matthews, Director of Communications, INCOMPAS Speakers: Laura Johns, Founder and CEO, The Business Growers Joy Milkowski, Partner, Access Marketing Company Ilissa Miller, CEO, iMiller Public Relations 2:00 p.m.–2:45 p.m. Nurture Your Network Strong networks don’t just happen, they are cultivated with care, consistency, and curiosity. This session explores how to transform everyday interactions into long-term professional relationships that drive business, visibility, and trust. Attendees will learn practical strategies to build and sustain meaningful connections, both in-person and online, with an emphasis on authenticity and value creation. Key takeaways include: ● How to network with purpose, beyond the business card ● Ways to add value before you ask for anything ● Conversation tips and presence techniques that leave a lasting impression ● Tools for staying in touch and organizing your outreach ● Why small actions and genuine follow-up build big trust This session is perfect for anyone looking to expand their influence, develop stronger industry ties, or simply show up more intentionally in professional spaces. Presenter: Ilissa Miller, CEO, iMiller Public Relations

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