DAY 1 10 ISPAMERICA SHOW I MARCH 2 – 5, 2026 www.bekabusinessmedia.com netElastic Networking Software Helps Rocket Fibre Grow Customer Base DE-CIX Continues to See Global Data Traffic Records Ritalia Expands Lending Platform, Increases Approval Flexibility for ISPs netElastic, a leading innovator in software solutions for broadband, announced that U.K.-based ISP Rocket Fibre has successfully scaled to serve 14,000-15,000 subscribers in the United Kingdom, while expanding its wholesale operations into key European cities, including Amsterdam, Paris and Milan. Facing challenges with previous broadband network gateway (BNG) solutions, Rocket Fibre transitioned to netElastic’s integrated networking platform featuring virtual broadband network gateway (vBNG), carrier grade network address translation (CGNAT), and netVision monitoring application. Running on standard x86 Dell PowerEdge XR11 telco servers with 100G capacity, the networking software platform delivers routing, subscriber management and CGNAT with centralized GUI-based management, providing a scalable and reliable foundation for both B2C growth and B2B point-to-point/transit services. The netElastic deployment has delivered exceptional results, including more than 80 percent power savings, with three servers now consuming under 1Kw total compared to 8Kw for its prior setup, as well as comparable capital cost reductions of approximately 10 percent. Rocket Fibre is running three netElastic networking platforms in each location for redundancy. netElastic’s CGNAT has resolved gaming and hairpin problems tied to strict NAT settings, enabling efficient IPv4 address usage via single-IP/dual-stack support. Rocket Fibre now plans to deploy netElastic in additional locations to fuel ongoing expansion, positioning it as an ideal “ISP in a box” partner for service providers seeking performance, stability and cost efficiencies over legacy hardware. Tom Sanders, managing director of Rocket Fibre, said he appreciated the solution’s ease of implementation, “sit and forget” reliability that minimizes monitoring, and the intuitive netVision GUI that empowers technicians with graphical health, performance and capacity statistics (no third-party tools required). “netElastic has become an invaluable networking partner and really plugs a functional gap in networking with smart software for advanced networking features such as CGNAT and vBNG,” Sanders said. “Service providers such as Rocket Fibre that are tech savvy, but also budget sensitive, understand the real value that open networking can bring to any upgrade or installation,” said Weixiao Liu, CEO of netElastic. “netElastic products are robust and feature rich, with the only discount being the price.” J Visit netElastic at ISPAMERICA 2026 booth 137. Internet exchange operator DE-CIX, reported that across its global platforms, which includes more than 4,000 customers connected, 79 exabytes (EB) of data were exchanged in 2025, marking a 16 percent increase over 2024 (68 EB) and more than doubling (+147 percent) the traffic recorded in 2020 (38 EB). To put this growth into perspective, 79 EB is equivalent to the amount of data that it would take to stream a Super Bowl game in full HD for 2.2 million years. At DE-CIX North America, specifically, data traffic across the platform grew by 46 percent, reaching 11 Exabytes, up from 7.5 EB in 2024. New York experienced 16 percent growth, rising to 5 EB over the year; Dallas grew by 35 percent to 3.5 EB; and the younger IX in Chicago saw 400 percent growth, reaching more than 650 petabytes (PB). Europe’s largest internet Exchange, DE-CIX Frankfurt, meanwhile, saw traffic rise to 48 EB, up 6 percent from 2024. The single busiest day occurred on December 9, 2025, coinciding with a busy UEFA Champions League matchday, when global data throughput reached 26.99 terabits per second (Tbit/s) at 20:11 CET (19:11 UTC). If one were to print the amount of data exchanged during just one second of this peak, it would equate to a stack of paper roughly 21 times higher than Mount Everest. The surge demonstrates the growing influence of live sporting events on global Internet usage, said the company. “The growth in global data traffic is being driven by streaming, AI workloads, billions of connected devices, and the rise of remote and hybrid work around the world,” said Ivo Ivanov, CEO of DE-CIX. “Add the spikes from major live events, gaming and software releases, and significant global happenings, it’s clear that resilient, high-capacity digital infrastructure has never been more critical for our connected world. J Visit DE-CIX North America at ISPAMERICA 2026 booth 423. Ritalia Funding, a leading technology-focused equipment finance brokerage, is proud to support the WISP and ISP community at the 2026 ISPAMERICA. As demand for high-speed connectivity continues to accelerate nationwide, Ritalia Funding remains committed to helping providers scale efficiently with flexible, fast and competitive financing solutions tailored specifically to broadband infrastructure and network expansion. Entering 2026, Ritalia Funding has significantly expanded its lending platform by adding several new capital partners, increasing approval flexibility and speed for WISP and ISP operators of all sizes. From tower and fixed wireless equipment to fiber builds, software and turnkey deployments, the firm is delivering more options than ever to help providers preserve cash flow while investing in growth. Ritalia Funding looks forward to connecting with industry leaders at ISPAMERICA and continuing to empower the next wave of broadband expansion across underserved and highgrowth markets. J Visit Ritalia Funding at ISPAMERICA 2026 booth 336.
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