ChannelVision Magazine

Silver Peak’s DH: Enterprises need to be aware that while SD-WAN is a foundational technology that can accelerate ongoing migration to cloud-based applications, any de- ployment must be considered in the broader context of the WAN edge. Enterprises should take advantage of SD-WAN initiatives to assess their overall branch architecture. They will likely determine that for many locations they no longer need to deploy traditional routers, and, in most cases, they can also eliminate traditional branch security and ac- celeration appliances. Conventional branch infrastructure, and all the as- sociated operational overhead, can be replaced with a simple centrally managed WAN edge device. How- ever, to achieve this degree of sim- plification, the selected vendor must support traditional BGP and OSPF routing protocols and edge service functions such as DHCP and DHCP relay, WAN optimization, stateful firewall functionality and advanced application classification to support adaptive internet breakout. Viptela’s RP: See the above phased approach. If you skip steps or want to go implement without proper design/architecture and associated tooling, then SD-WAN will not deliver on its promise. Some go too deep on application experience or virtualiza- tion, without thinking of the funda- mentals. This is where rollouts take months instead of hours. CV: What do you think 2018 holds on the consolidation/market growth front? Silver Peak’s DH: First, as al- luded to in the previous answer, SD-WAN is a foundational enabling technology, but not necessarily a standalone product category. Most enterprises will elect to deploy an SD-WAN via a centrally orchestrated WAN edge solution, effectively retir- ing traditional routers. As enterprise adoption of more comprehensive or- chestrated WAN edge solutions takes hold, the market will grow dramati- cally, though at the cost of traditional branch routers. Startup vendors that offer basic SD-WAN products will increasingly seek to be acquired by larger organizations, and we have already seen this begin to happen through acquisitions in 2017. CV: Other thoughts? Viptela’s RP: Hundreds of cus- tomers have started the SD-WAN journey already. It’s no longer a technology in its infancy – there are mature implementations out there. Invest in diligence – find the right solution for your environment, start small and grow rapidly. Be open to changes along the way as SD-WAN is a fundamentally different way of building networks. o INCREASE YOUR REVENUE AND VISIBILITY: AN AFFORDABLE MARKETING SOLUTION SPECIFICALLY FOR OUR PARTNERS • Monthly content. Your existing and prospective customers will receive professional, UC-focused content (email, social media, etc.). • Brand integrity. Our external marketing firm will build your content, safeguarding the brand you’ve worked hard to develop over the years. • Regular analytics. You will receive analytic data, ensuring that you know when a target has opened an email or clicked on a link. • No contract required. We are confident that you’ll see the value.* • The Pioneer MaaS Program does the marketing for you. We understand that you’re busy running your business. BECOME A PIONEER PARTNER & COMBINE OUR MAAS PROGRAMWITH 90 DAYS OF FREE UC SERVICE** TO JUMPSTART YOUR 2018 REVENUE! * Contact Pioneer for more program details. **Sign customers up for UC by 3/31/18. Three year service contract required. Contact us for more details. The Pioneer Marketing as a Service Program For more information Contact us at partnerprogram@pioneertelephone.com or (207) 766-7816 virtual reality 30 Channel Vision | January - February, 2018