Channel Manager's Playbook - Volume 5: International Agent Opportunities

probably] drive a lot of compute and storage [capability].” Many other IoT applications present more modest profiles, he indicates. “[They] may be growth drivers but not necessarily massive consumers of bandwidth.” Outside of data intensive applica- tions such as autonomous systems, IoT more generally may continue to face credibility issues. Beckert re- flects, “[IoT] has been the next big thing for two decades.” He says that the Cisco VNI outlook report has suggested that 10 billion active IoT devices by 2020 would still only generate 1 percent of global IP traffic. Practical issues, too, he points out, have remained the same: realistic applications, satisfactory business models and adequate network archi- tectures offering the right coverage. IoT = healthcare saviour? The role of big data from key IoT applications, in itself, however may have a more critical socio-economic role. At the University of California Berkeley’s CITRIS and the Banatao Institute, Dr Brandie Nonnecke focuses on the interface between these roles and upcoming communication poli- cies. She believes these datasets will not only grow in importance but are becoming “the strongest international commodities” of all. She continues, “No matter what, stakeholders are wanting to gain access to that data. The data is going to be very valuable.” Major new applications will emerge, she predicts, across many systems and at the macro-scale in areas such as urban management and resiliency. Sample applications already researched include big data management to im- prove urban traffic congestion/pollution emission targets, with real-time mod- els built from comparisons around the globe. Still, Nonnecke acknowledges some likely bottlenecks remain in ap- plications concerning both proprietary technologies and interoperability of Private Networks Now Dominating Core International Routes Source: TeleGeography UCaaS Seats I stalled with Tele Source: Synergy; Broadsoft; courtesy RAD-INFO IN The Market Segments, Pick One BroadSoft Cisco Metaswitch RingCentral 8 x 8 Genband Mitel ShoreTel Microsoft 0 2 4 6 8 10 1 Q1 16 Q3 16 <100-25 <250 emp 80% 70% 60% 50% 40% 30% 20% 10% 0% 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 Private Share of Used Capacity Trans-Atlantic Trans-Pacific US-LatAm Intra-Asia Bill Barney International Agents 17 THE CHANNEL MANAGER’S PLAYBOOK

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