Intermedia Appoints Polycom Vet as CMO

Intermedia has appointed Jim Kruger as CMO.

Kruger comes to Intermedia from Polycom, where he most recently served as CMO and EVP, overseeing all facets of global marketing.

“Jim’s experience is perfectly aligned with our approach,” said Michael Gold, CEO at Intermedia. “He is a smart, analytical, creative and impactful leader with experience marketing to, and through, the channel. He has an extremely successful track record with both large enterprises and SMBs, across a wide range of vertical industries. In addition, he has scaled a unified communications business and, like Intermedia, works closely with Microsoft as a preferred Office 365 partner. Jim’s broad and extensive knowledge will be a tremendous asset to the company and instrumental in continuously driving our brand and presence in the industry.”

Kruger has spent the past 16 years with Polycom, where he has held various product and marketing leadership roles of increasing responsibility. Prior to Polycom, he directed marketing and product management for Palm’s wireless internet service, and served in several senior marketing roles at GTE (Verizon) Wireless. Kruger earned an MBA in Marketing from California State University East Bay and a bachelor’s degree in Social Science from University of California, Berkeley.

“I am really excited to join Mike and an incredibly impressive Intermedia team,” said Kruger. “At Polycom, we partnered with Intermedia, so I have had a front row seat to see how they run the business, and how much customers and partners love working with them. Intermedia has built a thriving, differentiated cloud business with a robust and compelling product suite, an award-winning support organization, and a stellar reputation in the channel. With the support of Madison Dearborn Partners, the company’s existing growth mindset, and the huge opportunity the cloud presents, Intermedia is positioned extremely well to accelerate its growth and profit trajectory. I believe strongly in the vision and the opportunity ahead, and I look forward to being part of this journey.”

Intermedia has built a $200+-million business around delivering a broad and tightly integrated suite of highly supported cloud business applications for customers and the partners that serve them, spanning from email and productivity, to unified communications and voice, to backup and security services.