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I

t’s no secret that broadband penetration in rural

areas lags behind that of more populated areas,

as a study from Journal of Rural Health points out.

And, that gap is widening.

Between 2010 and 2014, healthcare facilities in

metro areas saw their rates of “very fast” connections

grow significantly, from 14 percent to 55 percent,

while facilities in non-metro areas saw a much

smaller increase (from 5 percent to 12 percent).

Similarly, the percentage of metro facilities with

“very slow” connections decreased from 33 percent

to 11 percent, but non-metro connections of this

type had a much slower decline (from 38 percent to

28 percent).

According to the FCC, almost half (46 percent)

of the U.S. landmass is made up of farmland—but

these areas are woefully underserved by broadband.

Agriculture makes up 5 percent of the 2.2 million

farms in America, employing 21 million Americans,

which is 15 percent of the total workforce and six

times what the auto industry employs.

But, rural America is losing population thanks

to a lack of technology, which is translating into

economic declines. According to the 2010 U.S.

Census, about 20 percent of Americans lived in rural

communities. Just five years later, it’s less than 15

percent.

That means that businesses will abandon plans

to open new plants or offices because of a lack of

workers, which in turn reduces the tax base, which in

turn reduces the ability to pay for new technologies.

Those are the very technologies that allow

innovation in, healthcare, education and distance-

learning, telemedicine and more.

The Journal of Rural Health study goes on to

show that the connected healthcare gap is primarily

driven by non-hospital facilities, like private

practices, health departments, pharmacies, clinics.

The rate of growth for hospital connections between

2010 and 2014 is actually quite similar between

metro and non-metro areas.

The FCC has recommended that primary care

practices have speeds of at least 4Mbps and that small

primary care practices, nursing homes and rural health

clinics have speeds of at least 10Mbps in order to keep

upwith life-saving healthcare innovations.

It’s also worth noting that the faster the

broadband, the better the economic outcomes: A

study from the FTTH Council last year found that

communities with widely-available gigabit access

have per capita GDP that is 1.1 percent higher than

communities with little to no availability of gigabit

services.

The study examined 55 communities in nine

states, finding a positive impact on economic

activity in the 14 communities where gigabit

services are widely available. That plays out in

multiple ways, including through the direct

effect of infrastructure investment and increased

expenditures, as well as shifts in economic activity

(e.g. job creation and occupational changes) and

productivity gains.

“Gigabit communities are empowered

communities,” said FTTH Council president Heather

Gold.

The study shows that gigabit translates to a per

capita GDP approximately 1.1 percent higher than

the similar communities with little to no availability of

gigabit services. In dollar terms, this suggests that the

14 gigabit broadband communities studied enjoyed

approximately $1.4 billion in additional GDP when

gigabit broadband became widely available.

o

8 WISPAPALOOZA 2016

OCTOBER 11-13, 2016

wispa.org

DAY

1

Rural Broadband Heathcare GapWidens

By Tara Seals

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