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COMPTEL PLUS Fall 2015 Business Expo

The Internet of Things: Opportunity and Obstacles

T

he Internet of Things (IoT) has become one

of the hottest buzzwords in the commu-

nications industry—but what does that

mean for competitive telecom? Here today at the

COMPTEL PLUS Fall 2015 Business Expo, a unique

lunch-and-learn session will focus on several

areas impacting the development of a robust IoT

opportunity and marketplace.

Trey Hanbury and Mark Brennan, partners at

law firm Hogan Lovells, will lead panelists from

Ericsson and Yahoo in a discussion about legal

implications and regulatory oversight, privacy,

spectrum and engineering, business models and

what the future holds.

The IoT, which includes everyday physical

objects, such as actuators and sensors linked by

networks to computing systems, is already being

used in cities in transportation, public health and

safety, resource management and service delivery,

and is beginning to be adopted in connected

homes and in enterprise applications. As a result, a

McKinsey Global Institute report, “The Internet of

Things: Mapping the Value Beyond the Hype,” esti-

mates that by 2025, IoT applications in cities alone

could have an economic impact ranging from $930

billion to $1.66 trillion per year. Within the next

decade, too, the IoT could have an overall economic

impact of up to $11.1 trillion per year, with more

than two-thirds of value created in business-to-

business environments.

The panel will discuss both opportunities

and risk. For instance, the very nature of the IoT

places significant demand on networks because it

represents an unprecedented proliferation of new

devices and smart objects connecting to them.

Ericsson famously predicted that there could be

50 billion new devices connecting to the Web and

to each other by 2020; the actual number could

prove to be much higher.

Addressing this, former Federal Communica-

tions Commission Chairman Julius Genachowski

and FCC Commissioner Robert McDowell recently

authored a joint op-ed piece for the

Wall Street

Journal

, where they explained that Congress

should instruct the FCC to bring additional spec-

trum to market to, among other things, power

the budding IoT industry. In today’s lunch panel,

the panelists will discuss options for addressing

this adoption hurdle.

Also on the regulatory front, FTC Commissioner

Maureen Ohlhausen has espoused the value of

applying “regulatory humility” in regards to the

Internet of Things and using ex post facto enforce-

ment tools to focus on actual consumer harm. The

panelists will weigh whether such a framework is

sufficient, or if there a need for ex ante regulation

in this space. Multiple federal regulatory agen-

cies have some oversight over IoT, from the FCC

and FTC to non-traditional agencies like the Food

and Drug Administration and National Highway

Traffic Safety Administration. Panelists will be

asked if there is any value to centralizing some of

that oversight to a single regulatory body, or is

that diffusion is simply a side-effect of a new tech-

nology that touches consumers and businesses in

so many various ways?

One of the findings from the McKinsey report

is that a significant amount of the IoT’s value

is not being captured because most of the

data being collected goes unused. It estimates

that less than 1 percent of the data collected

is being used to empower decisions—and Big

Data analytics is one of IoT’s biggest benefits. It

also postulates that interoperability among IoT

systems is required to capture 40 percent of the

potential value.

The panelists will discuss how standardiza-

tion and interoperability are playing out over

the short- and long-term, and will discuss

the best practice of “data minimization” – the

recommendation that companies should not

collect more information than they need. How

are companies balancing their data collection

practices between information they need right

now to support existing business models, and

information that could support future, unfore-

seen innovation?

Don’t miss this compelling lunch panel discus-

sion, as the IoT will be sure to affect you and your

business, and sooner rather than later.

o

Beka Publishing,

www.bekapublishing.com

COMPTELPlus

|

Monday, October 19, 2015

4

DAY 1

Y

ou already know that the COMPTEL PLUS

Fall 2015 Business Expo is the go-to event

for communications industry professionals

looking to expand their networks and strengthen

existing relationships. New for this year, the Expo

Hall will provide unprecedented access to compa-

nies representing the wide range of industry

suppliers, networking opportunities and cutting-

edge, industry-relevant education program, in

three platform zones – Data Center & Cloud, Over-

The-Top, and Networks – and The Global Lounge.

These platformzones are designed to fully engage

youwith top-quality presenters in key areas of the

industry. Grab a seat or mingle in the back to learn

about industry trends, hear customer stories, and solu-

tions for some of your key business challenges.

Also, don’t miss being at the center of it all at

The Hub, sponsored by Twitter, offering thought

leadership with must-see panel presentations and

live interviews with industry newsmakers.

COMPTEL PLUS is also offering networking

opportunities, where attendees, exhibitors and

sponsors can get together and trade tips, tricks

and knowledge in a casual environment. Every day,

there will be receptions, parties and events where

everyone can mingle. And, attendees can meet

with prospective and current customers on the

show floor and in the Deal Center.

Also, the COMPTEL Mobile App has everything

you need to get the most out of COMPTEL PLUS.

Get session information, see speaker bios, explore

the exhibitors in the Expo Hall, get the latest show

news - all at your fingertips. Simply download the

app to your mobile device.

o

COMPTEL PLUS 2015 Unveils an

Innovative New Show Format

By Tara Seals

By Tara Seals

Lunch Panel - Making the

Market: Connecting the

Internet of Things

Monday, 11:30 a.m.-1 p.m.

Location: Golden Gate Ballroom

Sponsored by Hogan Lovells

Moderators:

Trey Hanbury, Partner, Hogan Lovells

Mark Brennan, Partner, Hogan Lovells

Panelists:

Bruce Gustafson, Vice President,

Government & Industry Affairs,

North America, Ericsson

Ghita Harris-Newton, Assistant

General Counsel, Head of Global

Privacy Law & Privacy Policy, Yahoo