74 / 76
ICYMI
Cuthbert is the principal at Blue
Wave Consulting, which focuses on
business plan development, strategic
planning and execution, and technol-
ogy integration. Previously, he was the
CEO at Alteva.
Byrd is the founder and chief creative
officer for Raven Guru Marketing, which
offers fractional CMO services, general
and digital marketing services, and con-
sulting for acquisition/inbound marketing
programs. He has held the position of
CMO, executive vice president of sales
and vice president of alliances for sev-
eral telecom and technology firms.
In related news, OTG has joined
the Masergy Global Partner Program
and will provide Masergy’s portfolio
of cloud communications, hybrid net-
working and managed security to its
enterprise customers. The master agent
said it has obtained the Masergy Part-
ner certification and has identified key
enterprise clients where Masergy’s solu-
tions would provide business value and
technical innovation.
AppViewX Launches
PARTNER+
AppViewXhas streamlined its part-
ner offerings, represented by its re-
brand as PARTNER+. Through a vendor-
and infrastructure-agnostic platform,
AppViewX provides channel partners
with solutions necessary to address
the needs of traditional and greenfield
data centers.
Channel partners can join the
AppViewX partnership ecosystem
at either the Gold, Silver or Bronze
levels. Gold and Silver partners will
have access to a dedicated inside
channel team for demand generation,
deal qualification, product training and
technical support.
As part of the program expansion,
AppViewX named 25-year industry vet-
eran Keith McManigal as vice president,
channel sales, to lead the PARTNER+
program. Prior to joining AppViewX, Mc-
Manigal was the vice president of chan-
nel sales, Americas, at F5 Networks,
and before that served as a director of
business development at Cisco.
Charter Rebrands TWC
NY as Spectrum
Charter Communicationshas an-
nounced the launch of its Spectrum
brand in New York City, one of the major
markets acquired through its takeover
of Time Warner Cable (TWC) in 2016.
Charter said it’s in the process of transi-
tioning all remaining analogue TWC and
Bright House Networks cable systems
to all-digital networks, enabling custom-
ers to take full advantage of its two-way
capable, fiber-rich network.
“At Charter, we are working hard to
redefine what a cable company can be
and we call it Spectrum,” said Tom Rut-
ledge, CEO of Charter.
The rebrand campaign reportedly got
underway in Los Angeles and Dallas in
the latter half of 2016.
o
Channel
Vision
|
January - February, 2017
74