AI-driven IT procurement and management company Procure IT has hired Corey Whiting to fill the newly created role of chief AI officer (CAIO). Whiting will lead the company’s AI strategy and technology roadmap, with the mission to accelerate Procure IT’s ability to deliver data-driven insights that help midmarket and enterprise organizations make smart optimization, procurement and business intelligence decisions, the company said.
“From the very beginning, our vision for Procure IT has been to create a software platform that delivers managed intelligence, empowering organizations to cut waste, reduce risk and make informed IT decisions,” said Andrew Laughter, co-founder and CRO. “Corey’s experience makes him the perfect fit to take that vision forward. Having known Corey for over two decades, I can attest to his character and expertise. His depth in data pipelines and software architecture enhances our team’s capabilities, putting us in a stronger position than ever to reshape the way IT and business decisions are made.”
In addition to his role as CAIO, Whiting will be a partner in Procure IT, joining CRO and managing partner Andrew Laughter, CEO Randy Jeter and CIO Phil Ben-Joseph. Whiting will work with Laughter at the company’s Winter Park, Fla., office.
Whiting has 26 years of software engineering and data innovation experience. He began his career at Stats Perform, where he developed algorithms and analytics from sports data sets. Using that experience, he founded BaseballCloud, a platform designed to deliver data-driven scouting and player development insight. He also later co-founded RoyFi, a fintech company that leveraged music streaming data to accurately project music royalties and provide funding for artists, officials said.
“My role at Procure IT is about embedding intelligence everywhere, taking the data we have and turning it into insights that drive better, faster IT business decisions,” said Whiting. “The opportunity here is huge to turn all this data into managed intelligence so that companies can make smarter decisions at scale.”
Whiting will oversee the continued development of Procure IT’s Managed Intelligence Platform, including integration and application of the company’s AI Virtual Assistant (AVA). AVA is designed to give enterprises instant, conversational access to insight across their entire IT stack resulting in real-time, actionable intelligence.
“Dashboards are dead,” said Whiting. “Organizations don’t want to dig through data; they want answers. Procure IT’s Managed Intelligence Platform gives them those answers instantly, in context and ready to act on.”
With Whiting leading the company’s AI strategy, Procure IT is doubling down on embedding intelligence throughout its platform. “Agentic AI is going to reshape how IT environments are managed,” said Ben-Joseph. “We’re building Procure IT’s platform to make sure enterprises are ready for that shift, helping them understand, control and optimize their data like never before.”
Procure IT’s go-to-market strategy is funneled exclusively through a global network of technology advisors, MSPs, VARs and solution providers who use the Procure IT Managed Intelligence Platform to audit and optimize client IT environments while tapping recurring revenue opportunities through commissions, license-funded engagement models and advisory services, the company said.
The platform includes built-in AI insights, benchmarking and automated reporting, allowing partners to provide strategic, data-driven recommendations, officials said.
