Approved Contact, a privacy-first communications platform, has integrated with Tresic Intelligence Cloud, a newly launched white-label conversation intelligence and automation platform for CSPs and MSPs.
Tresic describes its platform as vCon-first, with co-pilots that generate summaries, monitor conversations for issues, and surface coaching and insight across all conversations. The Approved Contact integration adds a layer of proven permission, identity and compliance controls intended to ensure conversation intelligence is built on communication that’s allowed, traceable and ready for audit, officials said.
The permission and identity layer is particularly germane for organizations looking to scale conversation intelligence at scale in regulated environments. This includes considerations such as whether a company has permission to contact an individual; who sent the message and from what number and brand; if the customer opted out, was it honored; and whether the organization can prove compliance during a dispute, audit or legal review, officials said.
“Conversation intelligence is only as good as the trust behind the conversation,” said Doug Worth, co-founder of Approved Contact. “Tresic has launched a strong platform for capturing and actioning conversations at scale. Approved Contact extends that intelligence by tying it to permission, identity, and audit controls, so providers can confidently deploy it in regulated, customer-facing use cases.”
Tresic Intelligence Cloud was built for CSPs and MSPs supporting SMB customers. It’s designed to be white-labeled and layered on top of existing SIP, UCaaS and CCaaS offerings. It’s positioned as an add-on intended to increase revenue per customer when packaged as a premium intelligence layer, officials said.
Approved Contact integrates with collaboration and communications tools including Microsoft Teams, Webex, Zoom Phone, RingCentral, and leading UCaaS environments.
