Airtel Business today launched Airtel IQ Gateway, a network intelligence platform that combines multiple customer communication channels onto a single control plane.
The DPDP-compliant platform combines SMS, WhatsApp, RCS, voice communications and number verification (silent authentication), enabling enterprises to safely manage business communications at scale. It also brings together Airtel’s fraud protection with native DLT integration, automatic switching to back-up service providers, and intelligent routing across SMS, WhatsApp, RCS and voice.
Key capabilities:
- Flexible deployment: The platform integrates with existing communication workflows and vendor ecosystems. It can be installed on the enterprise’s premises or hosted on Airtel’s cloud as SaaS based on customer preference and security requirements.
- Unified platform with end‑to‑end control: Enterprises can manage all their customer communications on a single dashboard with real‑time analytics and transparent delivery reporting.
- Protection from financial loss: The platform safeguards against fraud losses and billing spikes from fraudulent SMS pumping.
- Network‑grade intelligent features: Airtel’s leading fraud protection is combined with native DLT integration, automated vendor failover and intelligent multi‑channel routing.
The platform launched nationwide after successful trial deployments across select banks, financial institutions and other relevant industry collaborations. This solution extends Airtel’s expertise in fraud prevention for end customers to enterprises, enabling them to build customer trust at scale through secure communications.
