Anaplan, an AI-driven scenario planning and analysis platform, has appointed Mariel Fink as SVP, global channels and alliances. A SaaS veteran, Fink will oversee Anaplan’s global go-to-market (GTM) ecosystem and scale the company’s partner strategy, including its partner application program. Fink will report to Greg Randolph, president and chief revenue officer, and serve on the company’s operating committee.
Fink has experience in building and expanding partner ecosystems in the software industry. She joins Anaplan from Celonis where she served as SVP of global partnerships.
“Mariel is a high-caliber leader with a proven track record of building strategic enterprise alliances and scaling robust GTM programs,” Randolph said. “Anaplan continues to expand our network of world-class global partners, and Mariel’s experience will be instrumental in enhancing the value and reach of our ecosystem while giving our joint customers the AI-driven planning infrastructure they need to make the right decisions, right now.”
Fink previously held senior leadership roles at SAP, leading its national software and professional services business lines. She also spent more than a decade at Accenture where she was a global managing director responsible for leading the strategic ecosystem partnership with SAP, driving global GTM strategy, and managing the company’s innovation portfolio, officials said.
“As competitive markets become more volatile, time to value is increasingly top of mind for business leaders, and strong partnerships that drive this faster value realization are no longer optional—they’re essential,” Fink said. “Anaplan stands apart with our ability to break down organizational silos, connect critical operational and financial data, and surface AI-driven insights to help leaders make better business decisions. I look forward to working closely with our impressive bench of global ecosystem partners to deepen alignment to our strategy, accelerate customer impact, and drive meaningful, sustainable growth together.”
