Reinvent Telecom Names New President

Reinvent Telecom, a wholesale UC, collaboration and contact center solutions provider, promoted Justin Catlett as president. 

This seasoned corporate finance and private equity industry executive formerly served as CFO for Reinvent and its parent company, Saddleback Communications. He succeeds Bill Bryant, who will step down after 20 years. Catlett joined Reinvent as CFO in 2018. 

“We’re grateful to Bill Bryant for two decades of service, leadership and dedication to the growth and success of Reinvent Telecom,” said Ricardo Leonard, VP of the Salt River Pima-Maricopa Indian Community (SRPMIC), which owns Reinvent and Saddleback. “We’re equally thrilled to welcome Justin Catlett as Reinvent’s new president. Justin’s financial acumen and analytics-driven business prowess – along with his familiarity with Reinvent’s solutions, team and partners – make him the ideal person to guide Reinvent into its next chapter.” 

“I’m honored and excited to take the helm at such a pivotal time for Reinvent,” said Catlett. “I want to thank the Salt River Pima-Maricopa Indian Community for their trust in my leadership. I also want to thank our talented employees and valued partners for their continued support as we work together to achieve even greater success.” 

“Technology and communications are evolving rapidly, creating incredible opportunities for technology partners and their business clients,” he continued. “Our mission is to build on our recent transformations and accelerate innovation into 2025 and beyond.” 

Recent Reinvent innovations include the launches of MyCloud UCaaS (next-gen UC&C platform), a CoBranded Billing program and MyCloud Contact Center (private-label CCaaS platform). 

As president, Catlett outlined three key initiatives for the coming year: 

  • Streamlining internal processes to bring products to market faster. 
  • Evolving from a telecom-centric to a technology-centric company while maintaining core strengths in voice and communications. 
  • Strengthening partnerships to deliver innovative solutions and exceptional customer experiences while helping partners grow revenue. 

“Reinvent is committed to helping our partners thrive in a dynamic marketplace by delivering cutting-edge technology solutions backed by a strong heritage of telecom expertise,” said Catlett. “Our goal is to help them achieve greater efficiency, profitability and success.”