AI observability technology provider Riverbed launched Riverbed ONE, a new program to help partners succeed in meeting the customer technology need. The launch coincides with the new, AI-powered Unified Observability platform and solutions, for optimizing digital experiences and improve IT efficiency.
The program is aligned to Riverbed’s go-to-market sales strategy, which focuses on collaborating with partners to drive expansion and penetration in Riverbed’s enterprise market, develop new business in the mid-market space and offer new, AI-driven technology and flexible consumption models tied to annual recurring revenue growth.
Riverbed streamlined its new partner program by removing partner levels and dividends, instead introducing a simpler structure with benefits based on capabilities to drive specific activities and improve customer outcomes. Riverbed ONE rewards more consumption models with the expansion of its managed services offerings, new marketplaces and mid-market opportunities. The program also offers additional sales incentives, training and enablement to encourage AI-driven solutions adoption and program investments.
“I’m very excited with the changes to our partner program embodied in Riverbed ONE as it is really about working side-by-side with our partners to collaborate and drive revenue and expansion opportunities to meet the industry specific needs of our mutual customers,” said Alex Thurber, SVP, global partners and alliances with Riverbed. “The transformation in the IT industry is being shaped by changing customer and employee digital expectations, as well as the need for AI-driven solutions that automate IT processes to solve issues faster and deliver better digital experiences. By moving to fewer, more invested partners and removing program complexities, we are able to provide a tailored approach for deeper and more rewarding relationships with our partners and end customers. With the launch of Riverbed ONE and other key enhancements to our partner experience, along with a platform that leverages our industry-leading AI observability and Acceleration solutions, Riverbed’s partners are well-positioned to succeed, grow and support enterprise customers across all industries.”
Riverbed’s partner ecosystem includes solution providers, distributors, system integrators, service providers and technology alliances, with Riverbed ONE offering incentives and enablement support through sales and marketing assistance, training, certification, technical support and its online partner portal.
For more information on Riverbed ONE, visit here.
