SEON, which specializes in real-time fraud prevention and anti-money laundering (AML) compliance, has launched a global partner program designed to help organizations integrate, resell and build on SEON’s fraud intelligence platform. The program introduces three partnership tracks—Referral & Resell Partners, Data & Integration Partners and Strategic Alliance Partners—with each aligned to distinct go-to-market models and customer needs.
In general, the partner program provides technical enablement, co-selling support, co-marketing resources and a portal to help partners deliver capabilities at scale.
“We developed this program to solve a real problem,” said Matt DeLauro, president, GTM, SEON. “Many digital businesses are losing as much as 8 percent of their annual revenue to fraud, and AI‑driven scams are only accelerating that trend. Every business now needs fraud capabilities, but building them in‑house or stitching together point solutions isn’t solving the problem. Our partners can embed SEON’s fraud intelligence, resell it into regulated markets or orchestrate it alongside other risk tools, all without reinventing the wheel or slowing down their roadmap.”
The Referral & Resell Partners track assists sell partners support customers through resale and referral relationships, helping organizations deploy SEON’s fraud and AML capabilities across gaming, fintech, payments and digital commerce. This track includes systems integrators, advisory firms and platform providers serving regulated industries.
Data & Integration Partners embed SEON’s fraud intelligence into their own products and platforms. This track includes data integration partners, data service providers and data orchestration partners. It’s designed to enable non-fraud companies to differentiate their core value propositions through built-in fraud protection. Data orchestration platforms can certify their integrations with SEON to give shared customers peace of mind that they’re working with technically vetted third-parties, officials said.
Strategic Alliance Partners collaborate with SEON on joint go-to-market initiatives, product development and regional expansion. This track includes cloud providers and technology leaders aligned with SEON’s long-term growth strategy.
All partners gain access to SEON’s partner portal, which supports deal registration, lead management, enablement and co-marketing. The portal is designed to streamline collaboration and accelerate execution without requiring deep fraud domain expertise, the company said.
SEON is actively expanding its partner ecosystem across North America, EMEA and Asia-Pacific, with plans to extend into Latin America later this year. The company is recruiting partners across cloud services, systems integration, advisory firms, SaaS platforms and data orchestration providers, officials said.
