Softchoice Signs On to Sell 8×8

Softchoice has inked a channel partnership to sell 8×8’s cloud communications solutions and services in the United States and Canada.

“The cloud is providing companies of all sizes with an immense opportunity to increase overall productivity and profitability through improved business communication and collaboration,” said Eric Broekhof, business development manager for the public cloud at Softchoice. “We are pleased to provide our customers with access to one of the most established and reliable providers of cloud-based enterprise communications, contact center and collaboration solutions in the market. Working closely with 8×8 will enable our customers to unleash the potential of their people and business.”

The 8×8 and Softchoice partnership swill focus on mid-market and enterprise companies.

“Softchoice has established itself as a top IT solutions and managed services provider and has demonstrated its commitment to helping companies fully realize the long-term benefits of the cloud,” said Christopher Peters, global channel chief at 8×8. “Their extensive scale, reach and expertise in North America will allow us to achieve our mutual goal of providing businesses with the best possible technology solutions at the lowest cost of ownership. We look forward to working with Softchoice to tackle some of the biggest enterprise collaboration and communications challenges seen today.”