SOTI, which specializes in enterprise mobility management (EMM), has relaunched its SOTI Altitude Program for channel partners. Though the program has always been a channel-focused initiative designed to provide partners with resources, tools and support to effectively sell and implement SOTI solutions, the program has been reimagined with expanded support, structured incentives and a more diverse partner ecosystem, the company said.
Though SOTI has offered EMM solutions for more than 25 years, company officials indicated they identified an opportunity in the last two years to change how the company collaborates with partners and transform its partner program to align with today’s competitive market. As a result, the reinvented SOTI Altitude Program expands from a single-model framework into a multi-track, customer-driven ecosystem that serves more than 6,500 partners globally, the company said.
“The new and revamped Altitude Partner Program empowers our partners to accelerate business growth, drive profitable recurring revenue, capture greater market share and differentiate themselves from the competition,” said Mustafa Ebadi, COO at SOTI. “By collaborating closely with SOTI, partners gain access to cutting-edge training, tools, and support to deliver impactful solutions that enhance customer productivity and efficiency, ensuring long-term success.”
The Altitude Program now supports six distinct partner tracks: resellers, distributors, MSPs, device manufacturers, independent software vendors (ISVs) and platform providers. With the addition of multiple tracks, partners of all types gain access to exclusive resources and support including sales tools, technical training, marketing resources and more, the company said.
Benefits include wide support for operating systems, hardware vendors and mobility use cases in the EMM market as well as opportunities for growth across verticals like retail, transportation and logistics, health care, field services, emergency services and manufacturing.
Expanded training and enablement includes unlimited access to SOTI Academy and on-demand training for employees. In addition, growth tools include ROI calculators, complimentary demo licenses and streamlined onboarding resources. There’s also a tiered reward system and altitude accelerator.