ANPI, a provider of hosted unified communications (UC) solutions, has added Brad Nichols to its channel sales team.
As the ANPI Northeast Channel Manager, Nichols will utilize his 10-plus years of experience in UC and hosted VoIP to develop a strong channel community in the Northeast.
“Brad was a natural to join the ANPI team,” said Tim Peterson, ANPI director of channel sales. “His expertise in the hosted UC market and familiarity with the Northeast channel community caught our attention right away. But it was his immediate passion for our product, our company and our partner program that clinched the deal.”
ANPI VIP recently set sales records for partners BroadSoft and Polycom, and continues to focus on networrk reliability.
“I started my career in operations,” said Nichols, “so I understand what partners go through. I needed to be sure I was joining a company focused on doing things the right way. Since ANPI maintains their own nationwide IP network, and has completely automated their provisioning process, our partners are better able to focus on their customers. They know everything on our end will simply be handled.”
