Beekeeper Acquires Lua to Tackle Opportunity in Frontline Workforce

Beekeeper, a mobile workforce productivity and collaboration platform designed specifically for frontline workers, announced the acquisition of Lua. The acquisition of this prime operational workflow platform underlines Beekeeper’s commitment to providing a full-stack mobile platform to enable frontline teams to operate more efficiently and effectively.

Lua, with a presence in Denmark and the United States, digitizes how work is coordinated and orchestrated across frontline teams. Beekeeper and Lua will use their combined expertise to digitize manual, paper-based processes to enable companies globally several trillion dollars in productivity gains.

With two billion frontline workers worldwide working in essential industries like healthcare, retail, manufacturing, and hospitality, the COVID-19 pandemic has exposed the inadequacy of the tools they have been given to do their jobs. In the past, frontline workers have been overlooked in terms of technology investments. Frontline technologies receive only 1 percent of all venture capital each year, despite frontline workers accounting for 80 percent of the global workforce.

The predominant way their work is orchestrated today is manual on paper or with antiquated software that is only available to supervisors. The lack of automation of recurring frontline processes is inefficient and is costing companies almost three hours per frontline worker per week. These are the savings that Beekeeper and Lua aim to achieve for their customers.

Leading global brands rely on Lua to power their standard operating procedures to save time and increase quality. Their workflow engine supports the process every step along the chain, for example from a housekeeper cleaning a room to a supervisor inspecting it.

By adding Lua’s technology and talent in building and connecting frontline workflows, Beekeeper will strengthen its operational capabilities to tackle the massive productivity gain opportunity that exists in the market. Frontline teams will benefit from having access to a full-stack mobile collaboration platform that will allow them to orchestrate their work in a truly agile and dynamic way.