Cisco Names New VP for Worldwide Distribution

Cisco has named 14-year company veteran Julie Hens as vice president of worldwide distribution. She was most recently the leader for Americas distribution, and in her new role succeeds Scott Brown, who has become vice president of Cisco’s APJC Partner Business Group.

As the new leader of the group, Hens will be responsible for not only sales leadership of the distribution channel in collaboration with regions and countries, but also ensuring supply-chain efficiency and effective inventory management, along with accountability for global governance and compliance.

“Distribution is a critical piece of our go-to-market channel strategy, representing $13 billion a year in revenue for Cisco,” said Cisco’s senior vice president of worldwide channels, Edison Peres, in a blog. “We need a strong leader to continue the tradition of programs and relationships we’ve established with our key distribution partners”

Hens began her career at Cisco in the service provider sales organization and held roles in sales, field operations and sales productivity prior to joining Americas distribution in 2005. She was promoted to vice president in 2008 and in July 2010 led her team to their first billion-dollar quarter.

“In fact, since 2005, U.S. distribution sales have increased nearly 100 percent,” Peres noted.

He added, “In the last few years, distribution has been one of the fastest-growing routes-to-market for Cisco, helping to fuel our double-digit growth rates in the midmarket, and we will continue to leverage distribution to innovate, transform and grow revenue.

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