Cloud-based IT specialist Enterhost has hired Lauren Kwedar Cockerell as director of public relations, as well as Victoria Igbojionu as marketing coordinator. The two women join Enterhost’s in-house communications team, which includes director of marketing Courtney Summers and art director Lori McCormick.
Cockerell was previously vice president of Paige Hendricks Public Relations Inc. in Fort Worth, Texas.
“With a decade of experience at PHPR Inc., Lauren brings a heightened level of insight, knowledge, leadership and strategic thinking to our marketing and public relations team,” said Ben Tiblets, co-president of the company. “As we refocus our company towards cloud-based, IT business solutions, Lauren is the ideal person to help us further the reposition of our business while working towards strengthening our partner alliances with companies like Dell and Microsoft.”
Cockerell is a graduate of Rhodes College in Memphis, Tenn., where she received a Bachelor of Arts in business administration with emphases in finance, marketing and English literature. While at Rhodes, she was a member of the women’s varsity golf team and competed in the Division III NCAA Championship each year she played. Cockerell was also a member of the Alpha Delta chapter of Kappa Delta. Today, she is a member of PRSA and AAF.
Cockerell will work closely with the marketing department and Igbojionu, who first joined Enterhost as a marketing intern while she completed her undergraduate degree at Texas Christian University.
“Victoria immediately impressed us during her internship,” continued Mr. Tiblets. “Not only is she poised, confident and driven, but she has real-world marketing, social media and SEO knowledge. Victoria now plays an important role in our online strategy and presence.”
Igbojionu graduated from TCU with a Bachelor of Arts degree; she majored in strategic communication with an emphasis in advertising and minored in communication studies. Before she was on the Enterhost marketing team, she worked in marketing for real estate offices, was marketing manager for TCU’s student media and owned/operated a maid service company.
Shortly after joining the company earlier this summer, Cockerell and Igbojionu helped Enterhost’s communications team complete and launch a rebrand of the company and its offerings, showcasing Enterhost’s cloud-based business solutions, including phone (Lync 2013 Enterprise Voice) and e-mail systems (Exchange 2013), server and application hosting, backup, disaster recovery and virtualization.
“Lauren and Victoria bring a great mix of experience and energy to our communications department at a pivotal time in our company’s growth trajectory,” added Kevin Valadez, co-president of Enterhost. “We are confident we have the right team in place as we move forward as a premier, cloud-based IT solutions company.”
