Evoque Data Center Solutions, a provider of connectivity, cloud and data center services, is expanding its channel partner program under the direction of new VP, Channel Sales, Monica Walton. This program leverages existing relationships between service providers and their clients, providing data center services such as colocation and cloud-based offerings.
Under this expanded set, Evoque will provide channel partners with tools such as commission structures, increased incentives, programmatic partner support and expanded co-branded marketing support to drive additional business.
The company noted that is broadening its focus to attract partners from various segments, including brokers, master- and sub-agents and technology alliances.
The news also comes as Evoque appointed Monica Walton as VP, Channel Sales. Walton, the former VP and GM of Sales for Lumen Technologies’ Rocky Mountain region. Walton is also a former executive with Level 3 Communications.
“More than ever, the channel is a vital conduit for communicating our value proposition and driving sales,” said Walton. “By expanding our reach and scope to a greater range of trusted channel partners, we will help them deliver proven solutions to their clients, and will grow our customer base at the same time.”
Under Walton’s initial plans are to double its channel-based bookings over the next 12 months.
