Forrester Recognizes Fluent Commerce’s OMS

Fluent Commerce, a provider of a cloud-native distributed order management system (OMS), announced it has been recognized by Forrester, a global research and advisory firm, as one of the OMS sector’s notable vendors in its Order Management Systems Landscape, Q4 2022.

According to the report’s principal analyst Emily Pfeiffer, Principal Analyst, “Order management solutions are a crucial bridge that connects the back office to selling and fulfillment channels for digital businesses.”

In its overview of 24 OMS vendors, Forrester identifies Fluent Commerce extended use cases as pick and pack orders for fulfillment, syndicate data to marketplace/drop-ship channels and support international selling.

Fluent Order Management architecture provides retailers with the tools to connect their technology systems, sync inventory in near real-time and optimize fulfillment logic. Born in the cloud and designed to take advantage of modern-day cloud services, Fluent Order Management has the feature richness of a traditional OMS but with the flexibility of software as a service (SaaS) offering.

According to the Forrester overview, “The pandemic cemented dedicated, cloud-based OMSs as crucial to the connected, real-time experiences that became mandatory for consumers.”

The overview also stated that: “More than ever before, digital businesses must lean on order management systems to optimize inventory and orders to mitigate costs. This need is acute as they struggle with supply chain and staffing challenges and ever-rising customer expectations.”

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