independenceIT (iIT) has introduced iIT University (iIT U), an immersive sales and marketing training program for its partner network. VARs, MSPs and ISPs that join the iIT Partner Program are automatically enrolled in the program, which is aimed at driving cloud services revenue.
iIT U has three components, starting with strategic consulting from iIT’s executive vice president of business development Jim Lippie and his team. iIT works with a partner’s executive leadership to determine how cloud services fit within a current portfolio, and helps partners develop attractive cloud services offerings that create new income opportunities.
“The benefits of cloud computing have put intense pressure on established companies to quickly modify their proven business models,” said Lippie. “iIT University is proof of our commitment to helping VARs, MSPs and ISPs through this transition as we provide them with all of the tools they need to acquire, provision and support end-user Cloud Workspace Suite customers.”
iIT U also delivers Cloud Workspace-certified training sessions that cater to the specific needs of each channel partner’s organization. For instance, beyond the modules built for the sales team, technicians, engineers, administrative support and project management personnel have access to a Cloud Workspace-certified program that focuses on the technical aspects of cloud computing.
And, iIT U provides customizable white-label marketing and sales collateral, including case studies, brochures and service-level agreements.
“Rather than simply dropping off some training packets or holding a Webinar with multiple partners, independenceIT created a customized presentation that gives our sales, support and technical teams insights into effectively selling and managing cloud services,” said masterIT CEO Michael Drake. “The extended session we attended allowed our staff to quickly expand their knowledge and troubleshoot potential sales road blocks. iIT helped us crystallize our go-to-market strategy and identify new markets we could address with this offering.”
iIT offers a three-tier partnership program – Preferred, Elite and Platinum – that allows MSPs, VARs and ISPs to resell a suite of business cloud services, including the Cloud Workspace suite. The company’s cloud computing dashboard, nPanel, offers channel partners a single, Web-based platform to manage and automatically provision iIT’s suite of services.
