LG Expands Chicago BIC to Increase Bond with Resellers

LG Business Solutions USA has expanded its Chicago Business Innovation Center (BIC), which is designed to provide resellers and end customers an innovation playground at which they can experience and learn about the company’s commercial displays and business solutions.

According to David Bacher, head of marketing at LG Business Solutions USA, with more than double the floor space and a solutions-based focus, the BIC helps business-to-business (B2B) partners and customers envision all their spaces outfitted with LG’s advanced digital signage displays and other cutting-edge technologies.

“LG Business Innovation Centers allow us to connect directly with our trusted partners and valued end customers. Following a complete renovation showcasing more than 100 of our latest commercial products, the Chicago BIC serves as the epicenter of our Business Solutions customer engagement in the Midwest and for partners across the country,” Bacher said. “From DVLED displays for practically any location including lobbies, boardrooms and flight information displays to medical monitors, autonomous robots, IT monitors and LG gram laptops, visitors can see for themselves how LG’s vast catalog provides solutions for all kinds of businesses.”

The 5,500-square-foot BIC is the centerpiece of LG Business Solutions’ U.S. headquarters located in the Chicago suburb of Lincolnshire. The Chicago BIC exhibits the flexibility and visual impact of LG’s DVLED displays with a range of pixel pitches going as low as .7mm for meeting rooms and public areas, including the high-end MAGNIT line and All-in-One series that includes speakers and a media player for single-day installs.

Additionally, several variations of the CLOi autonomous robot prove their capabilities for food and beverage delivery and warehouse use.

The center presents distinct spaces dedicated to hospitality, medical and IT, and it showcases a variety of technologies throughout that can be deployed to satisfy virtually every business need.

The showroom showcases LG’s array of information displays including a Transparent OLED display, a 2×2 Transparent OLED video wall, CreateBoard digital smart boards, UHD LED displays, high-brightness window-facing displays, rugged outdoor displays, a giant OLED display, an information kiosk design, 86-inch stretch display and fine-pitch DVLED products.

The Hospitality Zone features in-room Pro:Centric Direct hotel TVs and set-top boxes to show the power and value of the webOS smart platform, Pro:Centric Catena for bars and restaurants and Pro:Centric Smart displays that highlight LG’s integration with third-party smart room solutions such as smart blinds, smart lights and voice-activated technologies.

The company’s push into the medical display and diagnostic device market is highlighted, with the Medical Solutions Zone featuring multiple sizes of digital X-Ray detectors (DXD), diagnostic monitors, mammography monitors, radiology monitors and surgical monitors including the brand new 55-inch 4K surgical monitor. This zone also includes a dark room, showcasing how these medical monitors perform in a radiology review setting.

The IT Zone presents several LG high-brightness ProBeam business projectors alongside the full line of LG gram laptops, UltraPCs, cloud computing solutions and UltraWide, Ergo and curved desktop monitors at sizes up to 49 inches and resolutions up to 4K.

The Gaming Zone showcases UltraWide monitors and UltraGear OLED gaming monitors, while the Creative Zone highlights the 65-inch UltraFine OLED Pro display and Ultra HD IPS monitors optimized for video production and broadcast applications.

The LG Business Solutions USA headquarters building also houses the company’s technical training center where the LG | U educational program provides classroom and hands-on product instruction, including DVLED solution design and installation, to commercial integrators, specifiers, technicians, customers, and partners. Other U.S. LG BICs are located in Los Angeles and Atlanta. For more information about the Chicago BIC and the other sites, visit here.

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