Netwrix has announced a new channel enablement strategy that will help its partners run their businesses faster and more efficiently by providing full visibility into the deal registration processes and offering a large set of sales and marketing enablement tools.
The channel enablement strategy includes following features:
Advanced lead management: Using a fully revamped portal, partners can easily update the status of leads and add comments, so they can get timely sales and technical assistance to close more deals.
Marketing Campaign-in-a-Box: This tool makes it a easy for partners to launch multi step marketing campaigns and fill their sales pipelines with new leads within one business day. These campaigns help partners communicate the benefits of Netwrix products to prospects who are not yet familiar with the company. They detail how Netwrix Auditor addresses specific pain points depending on the lead’s industry vertical, applicable regulatory standards or other business needs.
Transparent and quick deal registration process: Partners can easily track the status of submitted deals and keep sales operations processes under control.
Extended library of sales and marketing tools: Product cheat sheets, vertical selling guides, datasheets, seminar-in-a-box and other assets help simplify onboarding and training for current and new partners.
“Our comprehensive channel enablement framework is a cornerstone of our global channel strategy,” explained Kenn Tripp, Director of Channel Accounts at Netwrix. “To strengthen relationships with our partners and provide them with exceptional user experience, we have completely revamped our Partner Portal and extended our portfolio of sales and marketing enablement tools. We now provide our partners with easy access to deal registration, ready-to-use campaigns and other resources to help them drive successful sales and run their business with Netwrix more efficiently.”