NTT Takes Tour de France to Edge of Innovation

NTT Ltd., a global IT infrastructure and services company, is enhancing its technology offering for the Tour de France and Tour de France Femmes avec Zwift to bring IoT, edge connectivity and edge computing to the forefront of the famous sporting events.

In 2023, NTT will bring a greater focus on the combined value of these technologies for real-time analytics. NTT will integrate IoT and edge to create the world’s largest “connected stadium” by setting up a digital twin of the race, which will connect layers of real-time information to replicate all aspects of the dynamic event digitally.

At the core of NTT’s data-gathering are the bikes themselves. Using geolocation, they will transmit a constant stream of latitude, longitude and speed data over radio networks to race motorcycles or a plane.

A microwave signal will carry the data to the end of the race, where a truck-based edge-computing device will run a containerized version of NTT’s real-time analytics platform.

This year’s race will see the integration of ChatGPT in NTT’s AI-driven Digital Human solution, which combines machine learning, speech recognition, natural language processing and conversational AI. The digital human platform has been trained in relevant race information and can access detailed information to further enhance the fan experience.

“Combining IoT and edge unlocks a new level of operational excellence and one that can’t be achieved in isolation. Capturing, processing, and analyzing data alongside the unity of these technologies is essential for making every bike a ‘digital twin’ which is the ultimate demonstration of edge computing in action,” said Shahid Ahmed, Group EVP, New Ventures and Innovation at NTT Ltd.

Following the announcement last year of the integration of NTT Ltd. and NTT DATA to create a $30 billion IT services powerhouse, NTT’s technology partnership with the Tour de France and Tour de France Femmes avec Zwift falls under the NTT DATA brand.

NTT’s purpose is to transform businesses for success, disrupt industries for good and shape a better society for all.

To find out more about how NTT supports A.S.O., visit: https://services.global.ntt/tourdefrance