Critical Insight, a cybersecurity as a service (CaaS) provider has launched its Critical Insight PartnerFirst Program, which has evolved with features and enhancements to recognize and reward partners’ expertise ensuring partners feel supported and invested at each level of the program.
The cybersecurity landscape continually evolves, demanding organizations equip themselves with partners that invest in people, technology and domain expertise to remain at the forefront of threat detection and management.
Purpose-built for today’s security ecosystem, Critical Insight’s CaaS offers affordable, comprehensive cybersecurity services.
Features of the Critical Insight PartnerFirst Program include:
- The updated pricing structure for Critical Insight’s managed services providers (MSPs) channel.
- Every partner is assigned a sales team, including an account director, customer service manager and security strategist, to enable, train and work through opportunities together.
- Co-marketing opportunities.
- Improved PartnerFirst Portal for registration, news, events, training and co-branded documentation.
“We wanted to ensure that service providers got additive value when introducing the Critical Insight PartnerFirst Program. For this reason, we developed the PartnerFirst program with channel partners and MSPs and MSSPs in close partnership to ensure we meet their needs and empower them to grow their businesses,” said Lynn Shourds, vice president of Channel Alliances at Critical Insight. “The PartnerFirst program provides new revenue opportunities for partners and enables them to put CaaS in the hands of every customer. These enhancements further signal our commitment to supporting our partners by continuously investing in the program to create an energetic and profitable relationship.”
Agents, distributors, MSPs, MSSPs, system integrators, and value-added resellers (VARs) are included in the PartnerFirst program based on differing contract vehicles for resellers versus referral agreements across all industries, particularly health care, education, manufacturing, utilities and the public sector.
The PartnerFirst program established an innovative tiering framework that provides partners access to financial and business benefits. The program has evolved to ensure partners feel supported and invested, whereby every partner is assigned a sales support team directly responsible for helping partners increase opportunities and win deals.
Partners enter at the Base Tier and based on aggregate licenses across their customer base, can achieve dramatic pricing discounts, and new incentives in the year’s second half.
For more information on the Critical Insight PartnerFirst Program, please visit https://www.criticalinsight.com/about/partners.
