Onebip has partnered with SLA Digital to extend its direct operator billing coverage in the Middle East for its portfolio of content partners.
The partnership is now live in the UAE, with plans to further leverage SLA’s mobile operator connectivity across the region.
Ashley O’Kane, Head of Marketing at SLA Digital commented, “We are pleased to have partnered with Onebip to give them access to more customers via Direct Operator Billing in the MENA region. Our capability to connect content partners via one integration into multiple mobile operators across the world is key to entering new markets quickly.”
Direct operator billing is an alternative mobile payment option to credit and debit cards. In markets like the UAE, where mobile penetration is extremely high, this solution is a game changer for content partners as it provides customers with a seamless and secure payment option.
In addition to Onebip, SLA Digital is the direct operator billing partner for an array of global app stores and content partners like Google and Microsoft.
