PerfTech, which develops Island-branded wired routers, announced that it nearly doubled its network of marketing rep firms and distributors as part of an effort to ramp up its national sales coverage.
“Progress in awareness and successful installations of our high-performance Island routers has prompted a lot of buzz for what we can bring to home AV and MSP integrators,” said PerfTech CRO, Tom Gallo. “The excitement has been apparent at trade exhibits this Fall, where we’ve engaged with many new channel members ready to promote Island and the multi-gig Island Pro coming soon. This broad expansion means that channel members can acquire Island router products quickly and easily to accommodate customer installations anywhere in the country.”
The announcements include the retention of three founding manufacturer rep firms – DSG Metro (northeast), Tandem Marketing (north central) and SoundTech (west) – in addition to new firms:
- New Era Marketing (TOLA)
- LK & Associates (Florida and Puerto Rico)
- Precision Sales Group (southeast)
“Once I experienced a significant performance improvement, and used the Island feature-rich app, I got it,” said Rabitt Blake, the owner of New Era Marketing. “My integrators get it too.”
Additionally, the company added to its distributors roster, which already included founding distributors 21st Century, Davis Distribution Systems, Mountain West, PMC, Sierra Select and DSG Distribution. New distributors include:
- CEP Distributing
- Specialty Marketing
- Blackwire Designs
“We are excited to add the Island and Island Pro routers to our network offering,” said Kevin Luther, the owner of Blackwire Designs. “These products align with our mission of solving the networking challenges that integrators face, providing them with high performance, security and firewall features to enhance efficiency and deliver exceptional results.”