AlgoSec has announced the launch of its new global channel partner program.
The program provides a simple, profitable framework that enables partners to efficiently address customers’ network security policy management challenges, using AlgoSec’s award-winning network security policy management (NSPM) solutions.
AlgoSec’s program has been developed specifically to enable partners to increase the value of both new and existing sales opportunities, give partners the resources they need to develop long-term customer relationships, and empower the partners to become trusted advisers to their customers. It can be tailored to support multiple business models to meet the specific needs of each individual partner, rewarding achievement across key strategic activities and joint sales priorities. The program provides a range of benefits to partners including qualified lead forwarding, registered opportunity protection, training, certification, and joint sales and marketing support.
Key AlgoSec partners expressed their support for the program.
“We are seeing increasing demands from our customers for help in applying and managing security consistently across their on-premise and cloud environments,” said Guy Blackman, strategic business director at Axial. “AlgoSec’s solutions directly address this need, cutting complexity and increasing operational efficiency, making them a key part of our security portfolio.”
“AlgoSec’s range of integrations, including all major firewall vendors and cloud platforms, provides us with strong differentiation and upselling opportunity,” noted BlackLake Security CEO Mark Jones, “and and the enhanced professional services support will enable us to deliver even more added-value to our customers and help to drive growth.
“AlgoSec has always delivered excellent professional services and support to its partners and their customers, and the new program gives us even more opportunities to grow our security business by working with its expert sales and technical teams,” commented Mark Reed, president & CEO at ECG. “AlgoSec has a clear vision and strategy around the key challenges that IT directors are talking to us about right now, such as network complexity and holistic security management, and the new partner program will give us valuable additional resources to help customers address these issues.”
Over the past year, AlgoSec has invested heavily in its channel partner program, appointing a dedicated channel team, led by Bruno Weinberger, to support its partners with both sales and marketing initiatives, and developing and executing joint market plans that drive greater awareness and sales pipeline development.
“Organizations’ networks are continuously evolving as they try to support a multitude of new applications, enable business transformation initiatives such as cloud and SDN, and fight off sophisticated cyber-attacks – and security and network staff are struggling to keep up, exposing the business to risk and impacting its agility. Our new partner program gives partners all the resources and selling strategies they need to solve these issues for customers, and helps them to develop closer, long-term business relationships,” said Bruno Weinberger, AlgoSec VP of strategic alliances. “Our single goal is to help our partners to uncover more sales opportunities and be more successful, knowledgeable and profitable, as a fully-integrated part of the AlgoSec team.”