Aparavi Enhances Channel Program

Aparavi has enhanced its Aparavi Advantage Partner Program, adding more flexibility in selling options, greater margins for annual capacity commitments, and improved training and support.

The program provides resellers and service providers to capitalize on the continued growth in cloud storage, the need for multi-cloud management, and a recurring revenue mode with multi-tier and multi-tenant capabilities designed to help deliver the right solution to large enterprises and/or multiple customers on a single instance.

In addition to directly reselling Aparavi’s capabilities to customers, partners can now choose to participate in the Referral Forever program, which pays a lifetime margin monthly on the revenue generated from the first customer payment throughout their entire recurring subscription as long as the customer remains in good standing with Aparavi.

Aparavi’s enhanced partner program also offers a starter pack with annual commitments. Partners who sign with Aparavi at an annual capacity tier level—starting as low as 10TB a year—will receive generous margins above per-instance sales opportunities, according to the company. Additional program enhancements include customized training and onboarding; unlimited access to Aparavi’s Customer Success team; and optional 24×7 support.

Aparavi Active Archive is being embraced by organizations grappling with the huge volume of unstructured data retained for purposes such as compliance, historical reference, and business reporting/analytics. Aparavi’s intelligent multi-cloud data management provides the ability to actively manage data for long-term policy-based retention, open access, and re-use, while providing an easy path to multi-cloud adoption.

With no program fees, infrastructure costs or revenue requirements, the Aparavi Advantage Partner Program provides healthy margins along with billing based on partners’ customers’ aggregate usage for cost savings. Partners are not required to meet monthly or annual minimum revenue requirements.