Broadcast technology system provider ARRIS International has expanded its channel program into the United States and Canada. Partners can now provide support and sales for ARRIS’s product and services portfolio in every major market.
ARRIS has also enhanced the program with additional tools and resources, enabling channel partners to design solutions for cable operators, telecom operators, ISPs, broadcasters and enterprises. The programme now offers added support — including sales tools, training, incentives and joint marketing and activities — designed to expand sales and enhance customer relationships for qualified ARRIS value-added resellers (VARs).
“By strengthening our channel resources and extending our reach, ARRIS is positioning our company to take advantage of new growth opportunities in every market. The evolution of our channel programme also reflects our commitment to our partners and their customers around the world,” said Pete Wagener, SVP, sales and business operations, ARRIS. “Our channel members play a crucial role in bringing ARRIS products to a range of customer environments, and we’ll continue to collaborate with them to expand our channel programme and drive sales and market share across the globe.”