Barracuda Networks, a provider of cloud-first security solutions today announces several strategic channel roles to strengthen the partner experience and to help drive success within the channel ecosystem.
These investments include new channel roles, additional resources for partner enablement and an expanded global footprint.
As part of this, Barracuda recently hired Maria Martinez as VP of Channels, Americas, and promoted Karen Ward to VP of MSP Sales, Americas.
Martinez brings more than 20 years of channel experience, including how to accelerate channel sales growth and enhance program development. Ward has been with Barracuda’s MSP business unit for more than six years, focusing her and the team’s efforts on partner success and development.
Additionally, Barracuda is adding new channel roles, to build out its partner experience, enablement, and channel ecosystem teams. These efforts support Barracuda’s increased emphasis on providing more technical education and training for channel partners.
In addition, Barracuda is investing in extended detection and response (XDR) technology to help channel partners strengthen their security practices.
Barracuda also is expanding its global presence with a regional channel ecosystem and sales directors in the Asia Pacific region. Earlier this month, Andy Lau joined Barracuda as Director of Partner Ecosystems and Alliance for Asia Pacific & Japan, and Makoto Suzuki joined as Regional Sales Director for Japan. In March, Paul Crighton joined Barracuda as Regional Sales Director for Australia, New Zealand & the Pacific Islands.
Combined, the new leaders in the region bring more than 50 years of cybersecurity, technology and channel experience to their roles.
Barracuda also is adding resources and new tools to help drive stronger relationships with its alliance partners, particularly hyperscalers like AWS and Microsoft Azure. For example, in November Barracuda announced that Barracuda Email Protection now integrates with Amazon Security Lake, which helps customers optimize access to email security data. A broad range of Barracuda’s network, application, and email protection solutions are available on the AWS and Azure marketplaces.
Barracuda’s active and engaged Partner Advisory Board met earlier this year to share insights and best practices.
The next CudaCoSell Day is scheduled for May 4, and Barracuda Discover23 partner summits are happening in Europe in May and in the United States. in June.
Barracuda partners can contact their channel representatives for more details.
For more information, visit barracuda.com.
