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Friday, January 15, 2021

Cisco, Salesforce Integrate Portfolios

Cisco and Salesforce announced a strategic alliance. The two companies will jointly develop and market solutions that join Cisco’s collaboration, IoT and contact center platforms with Salesforce Sales Cloud, IoT Cloud and Service Cloud.

Cisco and Salesforce will natively integrate CiscoSpark and WebEx into Sales Cloud and Service Cloud via the Salesforce Lightning Framework. With this integration, joint customers will be able to communicate in real-time using chat, video and voice without leaving Salesforce or having to install a plug-in, eliminating the hassle of toggling between apps.

Cisco Jasper and the Salesforce IoT Cloud will integrate to provide visibility, control and recommended customer actions for connected devices, providing businesses with a more comprehensive and intelligent view of their IoT services. Cisco Jasper provides real-time visibility into launching, managing and monetizing IoT devices, while the Salesforce IoT Cloud connects billions of IoT events with Salesforce, unlocking insights and analytics.

With the integration, as an example, a fleet of connected trucks with IoT devices managed by Cisco Jasper can pass data to the Salesforce IoT Cloud. In the Salesforce IoT Cloud, the truck management company can build business logic to provide customers with real-time delivery updates or flag truck maintenance issues that need to be addressed.

And, Cisco’s Unified Contact Center Enterprise delivers intelligent contact routing, call treatment, network-to-desktop computer telephony integration and multichannel contact management.

“Cisco wants to deliver simple, magical experiences. Our goal is for technology to fade into the background so people can get their best work done,” said Rowan Trollope, SVP and GM of Cisco’s IoT and Applications groups. “Cisco and Salesforce coming together to form a strategic alliance can eliminate the friction users experience today so they can become more productive.”

“Nothing is more important than making our customers more successful,” added Ryan Aytay, EVP of strategic alliances, Salesforce. “We’re thrilled to announce this strategic alliance with Cisco, which will simplify the customer experience and empower our mutual customers to be far more productive.”


RELATED: SwiftStack, Cisco Partner on Enterprise Cloud


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