GlassHive to Integrate with ConnectWise Partner Program

GlassHive, which offers  sales and marketing automation, announced an integration with ConnectWise, a leading provider of business automation software for MSPs. This agreement will deliver sales and marketing automation through the ConnectWise partner program.

The collaboration will extend benefits to ConnectWise partners, solidifying the company’s goal to empower partners to achieve business growth and success.

By integrating with GlassHive, ConnectWise partners can access sales and marketing automation capabilities that are powered by AI technology. This will will further enable MSPs to generate qualified leads and sales opportunities, surpassing previous industry benchmarks. With GlassHive integrated with ConnectWise PSA, the IT channel ecosystem will have its very first complete MSP WorkOS. This will grant MSPs the ability to perform marketing, sales, service delivery, technical support and operations.

GlassHive offers a platform and open ecosystem that works with multiple vendors across the IT channel, providing MSPs with marketing and sales support. Through GlassHive, the partner program offers a wide range of marketing resources, including professionally designed emails, collateral, landing pages, social media posts, videos and workflow automation. Leveraging GlassHive’s AI capabilities, these resources are seamlessly branded for each MSP.

The ConnectWise partner program leverages GlassHive technology, combined with training, sales resources and support. GlassHive empowers MSPs to unlock their growth potential by seamlessly integrating the entire vendor ecosystem into their line of business applications.

“The magic of this partnership is that together we can empower MSPs in a way the channel had never seen before,” said GlassHive founder and CEO, Giovanni Sanguily.

“Our partnership with GlassHive is a game-changer for the channel, enabling partners to scale and grow like never before,” said Keith Graham, director of channel development. “We’re excited to announce this transformative addition to the Partner Program, a partnership set out to continually evolve and improve the partner experience.”

ConnectWise began testing the partner program with the GlassHive integration in February, with 1,500 partners. The data reveals that partners in the program have used GlassHive to generate over 55,000 qualified leads and over 2,800 meetings with net new prospects.

To learn more about the ConnectWise partner program and its new automation capabilities through GlassHive, click here.