Ingram Micro Appoints New North America Mobility Head

Ingram Micro has appointed Bashar Nejdawi president of Ingram Micro North America Mobility, replacing Mark Howell.

Nejdawi is a 29-year veteran of industry and was senior vice president of corporate strategic initiatives and partnerships for Ingram Micro Mobility (formerly Brightpoint).

“Bashar is a respected and talented executive, with long industry experience and a strong track record,” said Shailendra Gupta, senior executive vice president and president of Ingram Micro Asia Pacific and global head of Ingram Micro Mobility. “Under his leadership, he set up the European sales and procurement organization and worked on several corporate initiatives. Bashar has worked extensively with the North America region and brings to his new role an ideal mix of experience in mobile distribution and manufacturing, as well as mobility services. This is a highly important region for Ingram Micro and we’re confident in his ability to build on Mark’s good work and drive additional profitable growth throughout the region.”

Nejdawi joined Brightpoint in 2008 as president of the mobile enhancement business, responsible for building a global accessories business, and later became global executive and head of European Sales and Procurement. Prior to this, Bashar was with Motorola for 17 years.

“I appreciate the company’s confidence in me and I’m excited about taking the reins of our North American Mobility group,” commented Nejdawi. “North America is operating well and I am confident we can increase our contribution to the performance of the overall Mobility business.”

Nejdawi holds a bachelor’s degree in electrical and electronics engineering from Greenwich University, an MBA from the American Graduate School of International Management (Thunderbird), a master’s in engineering (telecommunications) from Southern Methodist University, and a doctorate of management from Case Western Reserve University.

“Over the past 18 years, Mark has been an integral part of BrightPoint,” Gupta added. “He has led the expansion into logistics with the key carriers and mobility suppliers and has made considerable contributions to U.S. operations, and the company will continue to reap the benefits of those contributions for many years to come.”