Partnership Brings Forter’s Fraud Prevention Solution to Wix Merchants

Forter, a “trust platform, for digital commerce, announced its partnership with Ltd., a global SaaS platform to create, manage and grow an online presence. The partnership delivers Forter’s accurate, real-time decisions to Wix merchants in certain countries, which should increase their approval rates, reduce fraud and deliver superior customer experience.

More than 200,000 merchants depend on Forter’s decisions. With this integration, Forter will assess the trustworthiness of the identity behind transactions for Wix merchants. With Forter, Wix users are able to:

  • Maximize approval rates with industry-leading accuracy – Forter’s identity-based decision engine uses a large network of online retailers so Wix users can maximize conversions and minimize chargebacks with a frictionless experience for customers.
  • Reduce Fraud Rate – Forter enables Wix to manage the transaction and merchant risk in a better way, providing Wix users with better fraud protection.

“Wix brings fast, reliable and secure digital commerce infrastructure to merchants at every stage of growth. Our shared commitment of delivering superior customer experience and driving meaningful business results made the integration an obvious choice,” said Michael Reitblat, co-founder and CEO, Forter. “We’re looking forward to fighting fraud and growing revenue with Wix.”

Wix’s Head of Risk and Fintech Omer Shatzky added, “Empowering our users to grow their businesses seamlessly and securely is a top priority for us. Our partnership with Forter allows merchants to focus on growing their business instead of managing fraud or false declines. We’re looking forward to seeing the continued business impact our partnership drives for merchants around the world.”

The partnership will be rolled out more widely over the coming months.

For more information about Forter, visit or Learn more at Ltd. (Nasdaq: WIX)