Reinvent Telecom Approves Snom Devices for Use on its Wholesale Platform

Reinvent Telecom, a provider of wholesale UC, SIP trunking, business messaging, direct routing for Microsoft Teams and CCaS solutions announced at ITEXPO in Fort Lauderdale that Snom has been approved for use on the Reinvent wholesale platform. This move makes the lineup of IP phones and devices available for sale by reseller partners in the Reinvent White-Label and CoBranded partner programs.

Snom provides a collection of telecommunication products that elevate the business user experience through technology and design. These business phones are sold through a network of trusted partners, and are backed by North American-based training and support.

“We’re excited to expand our relationship with Reinvent and help their partners with our professional series telephones, which are both aesthetically pleasing and feature rich,” said Chris Trittin, senior channel director, U.S. for Snom Americas.

Reinvent Telecom built and operates a wholesale communications platform that empowers reseller partners to transform their business into next-gen, cloud-based communications service providers. The platform allows partners to deliver high-quality, hosted PBX, UCaaS, conferencing and collaboration, omnichannel contact center, hosted fax and enhanced SIP trunking services, including direct routing for Microsoft Teams. With Reinvent Telecom’s platform, partners can build a successful cloud voice business while keeping full ownership and control of their customers.

“We’re thrilled to add support for Snom’s market-leading endpoints, expanding the options available to our reseller partners to meet the needs of their business customers,” said Director of Channel at Reinvent Telecom, David Ansehl. “Historically, we’ve used IP phones from Snom’s parent organization VTech in our Hosted Hospitality suite solution for room devices. We’re excited to expand the ability for our partners to leverage their business devices. MSPs, telecom and broadband providers and resellers can now offer these devices along with Reinvent’s reliable and feature-rich wholesale unified communications and collaboration as a service platform to drive revenue.”

The new endpoints from Snom will be available immediately through Reinvent’s partner programs. Reinvent’s flexible partner programs include:

  • White-Label Partner Program – Businesses that are or already want to become certified Internet Telephony Service Providers (ITSPs) can leverage Reinvent’s network, tech stack, engineers, technical support staff and optional private-label billing program. White-Label partners set their rates, sell under their own brand and own their customers.
  • CoBranded Partner Program – Newly announced in November of 2023, Reinvent’s CoBranded Partner Program allows businesses to gain the benefits of being a cloud communications provider while turning over regulatory compliance, taxing and remittance, and billing to Reinvent’s team of experts. CoBranded partners set their own rates, keep 100 percent of the profit margins and own the customer experience when they go to market under their own brand, “powered by Reinvent.”

For more information about Reinvent’s White-Label and CoBranded partner programs, meet us at ITEXPO, Booth 755, February 13-15, at the Broward County Convention Center in Fort Lauderdale, Florida, or visit www.reinventtelecom.com/partners/.