ScanSource, a hybrid distributor that connects devices to the cloud, established its Integrated Solutions and Services (ISS) group. The ISS group will focus on developing solutions and services that provide VARs with support for wrapping additional value around hardware offerings.
Recently, ScanSource acquired Advantix, a VAR-focused managed connectivity experience (MCX) provider that specializes in wireless enablement. ScanSource had been working with Advantix for over five years, supporting hardware VARs in growing their mobility businesses. Advantix allows partners to expand mobility solutions, build recurring revenue business, realize higher margins and provide improved value to end-user customers. Advantix is committed to helping ScanSource hardware VARs provide multi- and single-carrier solutions to the end user, extending flexibility and ease of management to wireless devices.
“The launch of our Integrated Solutions and Services group, coupled with the acquisition of Advantix, allows ScanSource hardware VARs to combine connectivity with hardware, software and services, bringing additional value to the hardware sale and enabling a complete hybrid solution. With more solutions and services comes more margin for the VAR and deeper relationships with their end users,” said Tony Sorrentino, ScanSource Specialty Technologies president. “Advantix has a proven track record of helping hardware partners add recurring revenue to their practice and will be instrumental to our partners looking to wrap additional services around their hardware sales.”
Ansley Hoke – a 22-year veteran of ScanSource with a deep understanding of the channel and hardware VAR community – will lead the new group as SVP, ISS. She most recently served as SVP, worldwide marketing, and has also held leadership roles with the sales and supplier teams. Natasha Royer Coons and Nathan Brown will serve as co-presidents of the new Advantix, a ScanSource company.
“We are thrilled to be a part of the ScanSource team,” said Coons. “By wrapping value around the hardware that ScanSource sells, we are able to help our partners stack revenue and reduce complexity when integrating solutions for their customers.”
The acquisition closed on Aug. 15.
For the ScanSource Advantage partner program, visit here.
