SITO Mobile Appoints SVP of Channel Partnerships

SITO Mobile has promoted Matt Murphy to SVP of channel partnerships from his previous role as VP of product marketing.

In this new role, Murphy will be responsible for all channel sales and reseller initiatives,. He will also be tasked with growing and expanding the SITO Channel Alliance Partner program, which was first introduced in July of 2018.

As head of the SITO Channel Alliance Program, Murphy will create and lead an enhanced channel/reseller program, identifying additional partnership opportunities, and directly manage client relationships offering them strategic access into SITO Mobile’s growing slate of location-based data products.