Spectra Logic has enhanced its channel partner program, SpectraEDGE, to deliver new benefits and incentives that provide greater value for its vast channel partner network.
Chief among the enhanced offerings is an improved lead passing process that streamlines lead qualification and distribution to active resellers, and a simplified deal registration system.
In addition, Spectra’s new partner portal makes it easier for Spectra partners to benefit from an expanding library of resources, education and content, including pre-written web copy and graphics that improve a partner’s search engine optimization, all to achieve success in the field.
Spectra has built a strong team of channel sales representatives that support the enablement of U.S.-based resellers, as well as a worldwide team of enterprise sales representatives and solution architects that provide support throughout the sales cycle. A dedicated channel partner marketing team assists with all joint go-to-market activities.
