Cloud security platform Uptycs, which caters to large hybrid cloud environments, launched its Upward channel-first partner program. This program will help Uptycs and its partners bring its cloud-native application protection platform and services to enterprises seeking to secure critical workloads, regardless of location.
Mark Fitzmaurice, the company’s VP of worldwide channel sales, recently joined Uptycs to launch and lead the development and company-wide execution of its channel partner program. Leveraging his experience in building and directing successful channel sales programs at IRONSCALES, ExtraHop and Infoblox, Fitzmaurice has placed unique value on the program’s ability to benefit partners around the globe and grow their relationship with Uptycs.
The approach provides partners with the following benefits:
- Deal registration and healthy partner margins.
- Self-paced, online accreditations for partner sales teams.
- Proposal-based market development funds.
- Not-for-resale software for partners’ internal use to drive experience and innovation.
- Instant-on cloud deployment options for evaluations and new customers.
- Partner-led services opportunities, including cloud risk assessments and customized views against customer-specific compliance mandates.
- SecOps optimization and MDR.
- Access to a growing ecosystem of technology alliances partnerships, made easier by Uptycs’ open, API-based approach to hybrid cloud security.
“We are committed to delivering the most generous program of any CNAPP vendor, ensuring higher margins and opportunity for partners that source new business and deliver valuable services to our mutual customers,” said Fitzmaurice. “We will continue to invest heavily in our partners, and those who make commitments to Uptycs will see matching commitments from us.”
“I’m thrilled to be launching our global partner program, and that the entire Uptycs organization has fully embraced our go-to-market strategy as 100 percent partner-centric as we expand into international markets,” said Mike Campfield, CRO at Uptycs. “Partners are already seeing the benefits of our action-based approach to hybrid cloud security. Unlike others in the market, we go beyond the passive measures of visibility and vulnerability identification, providing our customers with the ability to remediate and harden their environments so they can achieve a more proactive security footing.”
A key differentiator for Uptycs is the partners’ ability to quickly deliver hybrid cloud security solutions, via the AWS Marketplace, by tapping into the power of channel partner private offers (CPPO). Benefits of CPPO include leveraging the clients’ AWS cloud spend. Uptycs is an AWS SaaS Quick Launch partner. This now allows for near-immediate deployment of Uptycs for rapid discovery, audit and security of AWS, as well as a fast path to expanding into multicloud, on-premise and container-based workloads.
“Customers evaluating and purchasing Uptycs via AWS Marketplace through Upward channel partners will have a remarkable experience, deploying our platform in just a few minutes,” said Fitzmaurice. “Our partners have a huge advantage with the smoothest and most painless evaluation experience I have ever seen.”
Authorized Upward solution providers will allow Uptycs to expand client traction globally, starting with North America and EMEA, and expanding into Asia Pacific, Australia/New Zealand, Latin America and other areas. Beyond program, marketing and back-office investments in the channel, Uptycs has brought on several experienced and cybersecurity-savvy channel business managers to develop the most coveted and engaged cybersecurity and cloud partners across these territories.
To learn more about the Upward Partner Program or apply to become an Uptycs partner, visit here.
