ViaWest Adds Tiered Structure to Channel Partner Program

Colocation services provider ViaWest has enhanced its channel partner program with new compensation packages and personalized engagement options to suit varied channel business needs.

“As an industry leader, ViaWest is known for delivering personalized service and support, and we’re building on our base of partners who look at customers the same way,” said Nancy Phillips, president and CEO of ViaWest. “Channel partners play a strategic role for ViaWest’s business and vision, and we are fully committed to their success.”

The ViaWest Partner Connect Program offers agents, system integrators, VARs and brokers a flexible business model in which to leverage ViaWest’s IT infrastructure solutions, the company said, with technical service and support along with contract management.

The program has added a tiered structure with Platinum, Gold and Silver levels to reflect a partner’s status, and compensation plans with flexible options to further increase payouts, including upfront payments, a pay-for-life option and accelerators based on performance.

It has also added portal to register and track client opportunities and additional training and sales tools.

“Our significantly enhanced ViaWest Partner Connect Program was designed to provide partners with competitive compensation, tools and resources they need to identify sales opportunities, close deals and gain long-lasting customer relationships,” said Christopher Rajiah, senior vice president of sales and marketing for ViaWest. “The program has several opportunities for channel partners to choose how they go to market and want to be compensated, creating a transparent and flexible program all around.”

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