For the sixth year in a row, master agency Telarus was Windstream Corp.’s top producing distributor in 2012.
The milestone comes as the company finalizes the integration of the PAETEC and legacy Windstream indirect sales channels. 2012 set a new sales record for the Windstream indirect channel, growing by more t han 55 percent from 2011.
“We extend a very hearty congratulation to Telarus, their employees, and their sales partners for an outstanding 2012,” said John Leach, executive vice president of sales for Windstream Communications. “Our partnership has yielded unique benefits through the integration of our quoting systems and sales support teams. As we continue to reinvest in our award-winning business data, voice, and cloud product lines, we anticipate continued success both with Telarus and our other valued channel partners in 2013.”
Telarus came to Windstream by virtue of the Nuvox acquisition in 2009, and holds a patent for GeoQuote, a real-time availability and quote tool that its partners use to sell transactional services for Windstream and other suppliers. The software also provides a localized view of Windstream’s fiber endpoints that are helpful in researching high-capacity broadband opportunities.
“Although we’d like to take credit for this major accomplishment, we recognize that this wouldn’t have happened without the superior support Telarus partners receive from the Windstream local channel managers that provide localized, personal assistance,” said Adam Edwards, president of Telarus. “Having a local resource in each market Windstream serves is the key to developing personal relationships with our partners as well as their clients, and our 2012 sales numbers are validating that strategy.”
Added Robert Butler, vice president of sales for Telarus, “We’d also like to congratulate Windstream on being the top-selling supplier for Telarus in 2012. Our partners sell Windstream in bulk because they make it easy; easy on us to support and quote, easy on our partners to get the best solutions at the best price, and easy on the customers who enjoy customized data, voice, and cloud solutions that Windstream offers. We look forward to continuing this trend in 2013.”