Datadobi Introduces StorageMAP

Datadobi, a leader in unstructured data management, has launched StorageMAP, a solution that provides a single pane of glass for organizations to manage unstructured data across their complete data storage estate.

Built on Datadobi’s vendor-neutral unstructured data mobility engine, the software enables enterprises to visualize, organize and act on their data in hybrid vendor and cloud environments. StorageMAP puts companies in control of their data’s cost, carbon footprint, risk and value.

StorageMAP is the evolution from Datadobi’s field-hardened data migration and protection solutions to a fully fledged data management platform.

The solution is the culmination of Datadobi’s developments over the last few years in response to the growing unstructured data management market – including the most recent launch of its vendor-neutral unstructured data mobility engine, an API that allows organizations to configure unstructured data management projects, the Datadobi Query Language which optimizes and organizes data lakes internally, and many other features for the management of unstructured data.

Unstructured data is expected to reach 144 trillion gigabytes by 2025, according to IDC. The magnitude of unstructured data combined with the increasing complexity of today’s heterogeneous storage environments has caused 95 percent of organizations to cite the need to manage unstructured data as a problem for their business.

The four major critical concerns for enterprises that StorageMAP addresses are: 

  • Cost Control – Reducing costs in the data center is a top priority for organizations. Although the cloud has delivered a lot of flexibility and cost reduction, data storage continues to get more complex. StorageMAP helps organizations cut costs by enabling intelligent cloud adoption, moving data to less costly on-premises storage, accelerating the decommissioning of inefficient storage, and deleting Redundant, Obsolete, and Trivial (ROT) data.
  • Conformance to Environmental, Social, and Governance (ESG) Policies – Reducing carbon footprint has become a top concern of enterprise board members and CEOs. According to 451 Research, 53 percent of enterprises have a formal ESG program in place or are planning for one.
  • Risk Reduction – Threats such as ransomware, human error, insider maliciousness, phishing attacks and more are increasingly putting organizations at risk. StorageMAP bolsters unstructured data protection by allowing IT leaders to understand what data they have, why they have it, where it is and who owns it.
  • Getting More Value from Data – Having massive amounts of unstructured data and not using it is a cause of frustration for many stakeholders. Unstructured data can make a competitive difference, give valuable information about customer behavior or provide insights into new business opportunities not previously explored. StorageMAP allows companies to move their data to the right place, at the right time, all the time.

StorageMAP is sold as a “pay-as-you-grow” model that allows customers to understand their unstructured data environment before committing to take any necessary actions required by the business.

IT leaders, business unit managers, and the C-suite can see reports optimized to their needs that will help them make clear decisions according to their business priorities. Once they have the visibility, they can organize the data according to multiple criteria such as ownership, the role, where the data belongs, the risk profile and the action to take.

To learn more about and to purchase StorageMAP, visit